グリーンマーケティング論の書き方

Abstract

How should we write a paper, particularly graduation thesis? It should be constituted of Opening (Introduction), Body and Closing (Conclusion). How should we make the stream from Opening to Closing? It is the theme of this note for university students. Opening is a part to display problems and our view points like a root which is shared with readers. Closing is a part to display the answers of the problem. It should not have different things from the Opening. Body is a part to explain the problem and to display how to solve the problem. Body is constituted of some chapters which has a logical linkage each other. We recommend you that you choose an way of writing from the abstract or the general through the special to the concrete or the individual. This stream is completed by this method to link logically between chapters, which has also some paragraphs. Each chapter has a medium-size Opening and Closing. And each paragraph has a small-size Opening and Closing. The end of medium-size Closing of the first chapter should introduce the first of medium-size Opening of the second chapter and so on as same as the paragraphs. When we cannot arrange this stream, we have to change the order of chapters or paragraphs. When we would like to script important things which should be excluded from this main stream. These things should be taken to footnotes. This stream is the logic built by the relationship between the surface phenomenon and the deep bottom essence and by relationship between the observer = writer (fur uns), the characters (fur es) and the readers. The surface is accounted by the characters and the bottom is accounted by the observer. The relationship between them has an identification phase and an dissimilation one. This role play structure makes the relationship between the phenomenon and the essence clear and more verifiable. Finally to avoid plagiarism, the Quotation should have author's name and biblio. To cool the hot paper, after we finish writing a paper, we must keep off it for a while and read it again to give others or publish.